SmartTV pro

 

RIVACY POLICY HIGHLIGHTS

 

LG Electronics Inc. (“LGE”, “we”, “our” or “us”) [LG Twin tower, 128 Yeoui—daero, Yeongdeungpo-gu, Seoul, Republic of Korea] respects your concerns about privacy. This Privacy Policy applies to the personal information we collect through our apps and websites where it is posted (collectively, “Services”).

In this Privacy Policy, we describe the types of personal information we collect through our Services, how we may use that information, how long we may keep the information, with whom we may share the information, the choices and rights available to you, and how to contact us about our privacy practices.

 

 

PRIVACY POLICY

Effective Date: 09 / 30 / 2021

1. How We Collect Information

When you use the any of the Services, we may collect information about you directly from you, automatically from your device, or from third parties.

Direct Collection. By using the Services you may directly provide us with information. For example, you may click on buttons or enter text on the Services.

Automatic Collection. By using the Services you may automatically provide us with information from your device(s).

Third Parties. We may also obtain information about you from our corporate affiliates and subsidiaries, third-party marketing, database, analytics partners, social media networks, or service providers.

 

2. The Information We Collect

As a general matter, we collect information that may help us in providing you with the current Services and provide you with future products and services.

Basic Identifiers. We may collect basic identifying information about who our customers or visitors are. For example, we may collect information about (a) the person (e.g., first name, last name, date of birth), (b) contact details (e.g., e-mail address, phone number, postal address), (c) account details (e.g., username, password), (d) device details (e.g., device model name, OS version, UUID, IMEI, Carrier, Country, log files, Internet Protocol (IP) address), (e) connected device details (unique identification value, model number, manufacture number, software version info). Note that your address may be also be considered your geolocation. Basic Identifiers may be collected directly, automatically or from third parties when you sign in with a third party account.

Network Activity. We may collect information about your Internet and other network activity. For example, we may collect (a) Log information (e.g., usage information, such as, URL, redirected URL, performance timing, referrer, network type, network info, charge status, mobile ad identifiers, ad block info and cookies) and (b) service usage information (e.g., bookmarks, visit history and how you interact with the Services). We may collect this information directly or automatically.

 

Commercial Information. We may collect payment information (e.g., credit card number, billing address) and your general purchase history. We may collect this information directly or automatically.

Geolocation Information. We may collect geolocation information about your device. We may collect this information automatically.

Audio-visual Information. We may collect audio, electronic, visual, or similar information, such as profile photos, voice recordings, video recordings, device diagnostic information, and information collected via device sensors.

Personal Characteristics. We may collect characteristics about you (e.g., age, gender, marital status) from third parties so we can better understand who you are as a customer.

Inferences about Trends and Preferences. Through the course of your interactions with the Service, we may create or collect inferences about you for purposes of creating a profile to understand you better, such as your basic preferences, predispositions, behavior, attitudes, aptitudes, or other characteristics. We may collect this information directly, automatically, or via third party marketing, database, or analytics partners.

 

3. How We Use the Information We Collect

As a general matter, we use the information we collect to help us in providing you with the Services, to improve our products and services, and provide you with future products and services.

To create an account. We may use your basic identifiers and commercial information to create an account.

To register purchase product. We may use your basic identifiers and commercial information to register your product, verify ownership for your warranty or offer you extended service plans.

To provide you with functionality. We may use your basic identifiers, network activity, commercial information, geolocation information or audio-visual information to provide you with the Services.

To provide you with support. We may use your basic identifiers, commercial information, network activity, geolocation information or audio-visual information in order to provide you with customer service support for products and services.

To serve you with advertisements and marketing. We may use your basic identifiers, network activity, commercial information, geolocation information, personal characteristics or inferences to serve you with relevant advertisements, marketing and special offers.

To complete a transaction. We may use your basic identifiers, network activity or commercial information in order to complete your requested purchase of goods or services, including monitoring the transaction for fraud.

To communicate with you. We may use your basic identifiers, network activity or commercial information to communicate with you about our products, services, and special promotions.

To compile statistics, insights or other internal functions. We may use basic identifiers, network activity, commercial information, geolocation information, audio-visual information, personal characteristics or inferences to compile statistics and other analytics about users and/or the function and usage of the Service.

To comply with our legal obligations. We may use basic identifiers, network activity, commercial information, geolocation information, personal characteristics or inferences to comply with any applicable legal obligations.